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Click Through rate

Effective advertisement depends on several factors our SEO Charlotte advertising services ensure effective and successful ads for our clients. Click through rate (CTR) measures the effectiveness of an advertisement. It captures customer’s response to your website. You should measure effectiveness of each ad's CTR regularly and if necessary make appropriate changes for improving CTR of AD. If CTR is low you should make appropriate modifications in AD.

If you have high CTR that means your website get more attention, clicks and your content can be easily get found by your visitors and your ad position can also improved if you have high CTR.

It is calculated using the following formula that involves the number of clicks and impressions:

CTR = (Clicks/Impressions) x 100

It is number of times clicks made on your ad divided by total number of impressions. A 1.0% CTR means that for every 100 impressions, there is 1 click. CTR measure the effectiveness of your keywords and Advertise. For getting effective and successful advertisement ensure your keywords are relevant to your ads.